Frequently Asked Questions
Got Questions?
Find answers to common questions about our services and how we work.
Google Ads
Questions about our Google Ads management services
How fast will I see results from Google Ads?
Most clients see initial improvements within 2-4 weeks, with significant results typically appearing within 30-60 days as we optimize based on performance data. The timeline depends on your industry, competition, and current account setup.
Do you manage both Shopping and Search campaigns?
Yes, we manage all Google Ads campaign types including Search, Shopping, Display, YouTube, and Performance Max. We create integrated strategies that work across all relevant campaign types to maximize your ROI.
Can you optimize my existing Google Ads account?
Absolutely! We frequently take over existing accounts and improve their performance. We'll audit your current setup, identify optimization opportunities, and implement improvements while maintaining what's already working well.
What's included in your Google Ads reporting?
Monthly reports include performance metrics, spend analysis, conversion data, keyword performance, ad copy testing results, and strategic recommendations.
Do you work with lead generation businesses or just e-commerce?
We work with both! Our e-commerce clients benefit from Shopping and Search campaigns optimized for ROAS, while our lead-gen clients (HVAC, legal, dental, roofing, etc.) get campaigns focused on cost-per-lead and lead volume.
What's the minimum ad spend you recommend?
For e-commerce, we typically recommend a minimum of $3,000/month in ad spend to gather meaningful data. For lead generation, $1,500-2,000/month can be a good starting point depending on your market and competition.
Merchant Center
Questions about Google Merchant Center setup and compliance
What is the 'No Cure, No Pay' guarantee for GMC recovery?
If we can't get your suspended Merchant Center account reinstated within 14 days, you don't pay. We're confident in our 98% success rate, so we put our money where our mouth is.
Why was my Merchant Center account suspended?
Common reasons include misrepresentation issues, missing policies (refund, privacy, terms), inaccurate product data, website quality issues, or policy violations. We diagnose the exact cause and create a comprehensive fix.
How long does GMC recovery take?
Our average recovery time is 7-10 days. We work on your account immediately, fix all compliance issues, and submit a detailed appeal. Most accounts are reinstated within 14 days of starting with us.
Can you help with new Merchant Center setup?
Yes! We set up new Merchant Center accounts from scratch, including product feed creation, policy page setup, website compliance checks, and verification. We ensure everything is right from day one to avoid future issues.
Do you handle misrepresentation suspensions?
Yes, misrepresentation is one of the most common (and tricky) suspension types. We have extensive experience diagnosing and fixing misrepresentation issues, including business identity verification, price accuracy, and website trust signals.
Conversion Tracking
Questions about tracking setup and data accuracy
What's included in your conversion tracking setup?
We implement server-side tracking, Google Consent Mode v2, enhanced conversions, and proper GA4 integration. This ensures 99%+ data capture accuracy even with ad blockers and privacy restrictions.
What is the 30-day money guarantee for tracking?
If you're not seeing accurate conversion data within 30 days of our setup, we'll refund your investment. We're confident in our tracking implementations because we've done 500+ setups successfully.
Do you support Shopify, WooCommerce, and other platforms?
Yes! We work with all major e-commerce platforms including Shopify, WooCommerce, BigCommerce, Magento, and custom builds. We also handle lead generation setups for WordPress, Webflow, and custom CRMs.
What is Google Consent Mode v2 and why do I need it?
Consent Mode v2 is required by Google for EU/UK traffic as of March 2024. It allows you to capture conversion data while respecting user privacy choices. Without it, you'll lose significant conversion data from European visitors.
How long does tracking setup take?
Most tracking implementations are completed within 24-48 hours. Complex setups with multiple domains or custom integrations may take 3-5 days. We test thoroughly before going live.
Will better tracking actually improve my ROAS?
Yes! Accurate conversion data means Google's smart bidding algorithms can optimize more effectively. Our clients typically see 20-40% ROAS improvement within 30 days simply from better data accuracy.
General
General questions about working with us
What makes Logical Gecko different from other agencies?
We test everything on our own stores first and treat your account like our own business. We provide honest reporting, and you work directly with senior strategists, not junior account managers.
Which industries do you specialize in?
We work with e-commerce brands (fashion, home goods, electronics, etc.) and lead generation businesses (HVAC, legal, dental, roofing, etc.). Our data-driven approach adapts to any industry with trackable conversions.
What tools do you use for tracking & reporting?
We use Google Analytics 4, Google Ads conversion tracking, Google Tag Manager, server-side tracking (Stape, GTM Server), and custom dashboard solutions. All tracking is properly configured for accurate attribution.
Will I have access to my own accounts?
Absolutely! You always retain full ownership and admin access to your Google Ads, Merchant Center, and Analytics accounts. We never hold accounts hostage. Your data and assets are yours.
Do you require long-term contracts?
No long-term contracts required. We work month-to-month because we're confident in our results. You can cancel anytime with 30 days notice. We earn your business every month through performance.
Do you offer refunds if results aren't good?
While we can't guarantee specific results (Google's auction is competitive), we offer guarantees on specific services: 30-day money-back on tracking setup, and No Cure No Pay on GMC recovery. For management, our month-to-month terms let you leave if unsatisfied.
How do I get started?
Book a free strategy call where we'll discuss your goals, audit your current setup, and recommend the best path forward. No pressure, no obligation, just a real conversation about what's possible for your business.
Still Have Questions?
Can't find what you're looking for? We're here to help with any specific questions about your Google Ads strategy, Merchant Center issues, or tracking setup.
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Ready to Get Started?
Book your free strategy call today and let's discuss how we can help scale your business profitably.
